Since our start in Feb. 2015, we’ve been designing and implementing programs we describe as “low hanging fruit:” Actions that have immediate positive impact versus climate change. They are inexpensive and easy for the general public to understand and to implement. Most of our projects involve social & personal reward/ recognition.

When adopted by a large volume of people, any single one of these programs can aggregate into meaningful impact.

Like this: Imagine a big boat with a lot of people on board. The boat is tipping to one side and in danger of tipping over. All the people go to the opposite side, at the same time, and the boat rights itself.

That’s what we’re doing. Trying to get as many people as possible on one side of the boat, with simple, easy habit changes. Each new habit could be the “gateway” to further engagement in additional new, environmentally beneficial habits.

All of our projects are designed to be expanded or reproduced in any part of the United States.

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